Why Your Company Needs An Identity To Survive
#13 This time of year many people are spending time on goals and visions for the new year. For a business to survive and thrive, you also need to make sure it has a clear identity.
Without an identity you'll be prone to distraction, getting stuck, or worse - building something you never really wanted in the first place.
In this episode we share stories about where we learned this and the positive and negative effects.
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